Tencent Music Entertainment Group (NYSE: TME), the leading online music and audio entertainment platform in China, unveiled recent domestic and international accolades for supporting the development of the music industry, innovation and for building a stage for global cultural exchange.
Tencent Music Entertainment Group has recently received multiple authoritative domestic and international awards that recognize its profound execution of development strategies and comprehensive service ecosystem. In November 2021, TME ranked top 15 in the Comprehensive Strength Index of Chinese Internet enterprises (2021) released by the Internet Society of China; in December, TME won over a dozen employer branding awards in brand communication, employee experience, employee perception, and corporate social responsibility from organizers including the Employer Branding Creative Festival, Laguo, Liepin, Maimai and Moka; TME received six awards in brand communication for the first time, in visual, video, digital and intelligent communication, ranking the top in the Greater China region; on December 28, TME ranked top 10 in the 2021 Top 30 Employers in the China Digital Copyright Industry Followed by Undergraduates list published by the National Copyright Trade Center of Renmin University of China.
The contribution to China and global music industrial development by Tencent Music Entertainment Group and its management was also recognized by top-tier media. In January 2022, TME’s Executive Chairman Cussion Pang was selected as one of the “Faces of 2021” by People, a domestic authoritative magazine, and appeared on the new year cover of the magazine in 2022 together with nine other outstanding representatives from different fields. On January 26, CEO Ross Liang was named to Billboard’s 2022 Power List with other notable core industry figures who have made significant achievements in 2021 in terms of revenues, music asset investments, and artist support, recognizing TME’s steady growth and development, and strong industrial impact.
Institutions and media have expressed optimism about TME and the development prospects of China’s music industry in recent years. According to MIDiA’s Music subscriber market shares Q2 2021 research report released in January 2022, China has witnessed the largest user growth globally as an emerging market, while TME ranked third in global music streaming with a 13% market share of music subscriptions. The growth of service ecosystem is expected to continue the empowerment of China music in the global digital music market.
By executing on its “dual engine content-and-platform” strategy, TME has been devoting to the construction of all-around services and a multi-value co-creation system with industry partners through advanced technology and rich industry resources. Meanwhile, it provides services for hundreds of thousands of Chinese musicians through the Tencent Musician Platform, promoting and building a diversified stage for their music dreams. TME will continue to cooperate with more global industry partners to further promote high-quality Chinese music content overseas and realize the global value of music works, as part of its continuous contribution to the long-term healthy development of the digital music industry.