“A woman who inspires to changes” – this is how the Ukrainian media describes the charming model Tatyana Parfilieva. Over the past three years, Tanya has become one of the most recognizable bloggers in Ukraine, and the number of her followers is rapidly approaching two million.
In one of her interviews, she admits: “In my blog, I show by my own example that with perseverance and hard work, you can achieve everything from nothing.”
Tanya’s Instagram posts are very rich, bright, and cheerful. She always responds to comments and answers questions from subscribers, and the audience responds to her with warmth and likes.
@tanyaparfileva also runs a YouTube channel, most of her content is videos about beauty, make-up, skincare, hair, etc. And also videos where the girl shows her personal daily life, travels, talks about her relationship with her husband.
With her sincerity and charisma, she won hearts and gained the trust of a huge number of people. This amazing and friendly woman became an ambassador of such famous brands as Schwarzkopf (“got to be” line), Andre Tan, Rowenta, and Apple in Ukraine. And even starred in one of the episodes with Jean-Claude Van Dam in a film for Netflix.
But Tatiana sees herself as an entrepreneur rather than a blogger. She always adored beautiful clothes, handbags, elegant shoes and created her own unique style. She embodied her passion and creative ideas in her personal brand “Cher ‘ 17“, which is known and loved by the whole country.
In these boutiques, you can not only choose stylish and fashionable clothes, consultants will help you pick a look for every taste, suitable for your type of figure. Enthusiastic reviews of visitors confirm that there are no dissatisfied customers here.
Besides month ago another fashion boutique CHER’17 opened in the SkyMall shopping center in Kyiv. This is Tatiana’s third boutique in the capital and the seventh in Ukraine. And already this year, fans were able to appreciate the debut launch of the premium line of CHER studio, which is distinguished by luxurious fabrics and accessories, as well as Tatyana Parfilieva’s personal design vision “so simple, so chic”.
By the way, in September, Cher ‘ 17 will release a new capsule in support of feminism. The new collection will feature various symbolic inscriptions and slogans characteristic of the activists for women’s rights.
Despite the fact that this successful businesswoman has already achieved a lot, she does not plan to stop. Tatiana wants to bring the Ukrainian fashion market to a new level and eventually compete with famous fashion houses. And feeling all the goodwill and energy of this woman, you don’t doubt a bit – she will make a success.