Primark, the international clothing retailer that offers quality fashion at value prices, is celebrating the opening of its latest store at City Point, located in Brooklyn, NY. Primark City Point will help New Yorkers usher in the holiday season with essentials for the whole family as well as fashion trend pieces, homewares, and gifts – all at affordable prices customers love.
Primark has opened two additional New York locations this holiday season, bringing its presence in New York to five total stores. The Fulton Street store at City Point is Primark’s 16th store in the United States and is part of the retailer’s aggressive US growth plan to reach 60 stores by 2026.
“New Yorkers have been experiencing ‘Primania’ more than ever this season and we are so excited to add the City Point community to our growing family here in the US,” said Kevin Tulip, President, Primark US. “The customer reaction to our four other NY-metro stores has shown that there is an overwhelming desire for Primark’s offering and price leadership and this location will allow us to bring that to an influential group of shoppers in Brooklyn and one subway stop away in Manhattan.”
New York was recently named the most expensive city in the world and New Yorkers are looking for a budget-friendly shopping destination now more than ever. Shoppers flocked to Primark’s November and December openings on Long Island and in Queens with hundreds waiting in line to be the first to shop Primark’s incredible prices. Primark City Point will meet the need for affordability in downtown Brooklyn and boasts 49,000 square feet of retail space for shoppers to explore.
