Recently, celebrity book endorsement videos became a trend in the publishing industry. Many authors began partnering with well-known celebrities to endorse their books in videos, bringing their reputation to another level. The potential of endorsement deals is huge, but it also comes with risks. Given these circumstances, MindStir Media has launched a new partnership service for authors who want to partner with celebrities but also keep control of how and when they are endorsed. With that in mind, MindStir Media announced an exciting new partnership feature for authors of all genres and types: adding Chris Noth as an option for endorsing their book on social media or at other events. Chris Noth is best known for his lead roles as Mr. Big in Sex and the City, Detective Mike Logan in Law & Order: Criminal Intent and Dr. Harry Stagler in American Psycho 2 (last two roles were uncredited). He was recently featured as a guest judge on RuPaul’s Drag Race season 10 and has had recurring roles on UnREAL and The Good Wife, among many others
MindStir Media Celebrity Endorsement Services
The celebrity endorsement services with MindStir Media allow authors to select certain celebrities for their book. This program is ideal for authors who want to leverage the power of celebrity endorsements but are uncomfortable or unable to connect with celebrities directly. This is also a great option for celebrities who want to lend their name without committing to a full-fledged endorsement deal. With MindStir’s service, authors can select the celebrities they want to endorse their book, the words they want the celebrity to use and then get comprehensive PR coverage about the connection. In return, authors can increase their credibility and potentially skyrocket their book sales from exposure to a network of potential readers and influencers.
What is an Celebrity Book Endorsement?
An endorsement is when someone famous endorses or recommends a product or service. In the book publishing industry, this is when a celebrity endorses or recommends a book. This is a great way for an author to gain exposure and stand out from the crowd. An endorsement can come in many forms, including social media posts, interviews, videos or a physical appearance at an author event. The best part about an endorsement from a well-known person is that it can help sell your book. When famous people recommend books, readers trust their opinion. They’re more likely to purchase a book that a celebrity they respect has recommended. Readers may seek out your book because they heard it was good from a celebrity they trust.
How to Partner with MindStir Media and Chris Noth
There are several steps you need to follow to partner with MindStir Media and Chris Noth for a celebrity book endorsement.
- Submit your book for review – To get started, submit your book for review. MindStir Media will conduct a vetting process to see if it’s a good match for a celebrity endorsement.
- Choose the celebrity you want to endorse your book – Once your book has been reviewed and approved, select the celebrity you want to endorse it.
- Work on the script — If the celebrity approves, you can work with them on a proper script for the video.
- The video will be produced and marketed – Finally, MindStir Media will upload the celebrity endorsement video to its YouTube channel and market it there to thousands of viewers. You should also use the video file to upload to your own social media for added exposure.
Final Words
Celebrity book endorsements are increasingly common in the publishing industry. However, many authors are hesitant to pursue celebrity endorsements because it can be overwhelming or intimidating trying to reach out to celebrities directly or dealing with their agents. This barrier causes many authors to give up on the idea of celebrity endorsements altogether. So MindStir Media breaks down those barriers with their endorsement options, including the new Chris Noth package. Now, getting a celebrity book endorsement can be as easy as reaching out to MindStir Media and having them do the work of connecting your book to a celebrity, obtaining the endorsement video and marketing it. It’s truly a one-stop shop for celebrity endorsements.
