In this interview, we dive deep into the world of permanent makeup art with one of the leading artists, Stanislav Miroshnichenko, who has had great success in the industry. We discuss his career and success, and also look at the present and future of the industry in Argentina. In this article, you will get a detailed overview of the changing landscape of permanent makeup in Argentina, with valuable perspectives on industry trends, challenges, and hopes. Discover the artist’s unique perspective on the art of permanent makeup. Get to know the industry trends, challenges, and aspirations.
What is your experience and credentials in permanent makeup?
I have been in the permanent makeup industry for 4 years. Within a year of being certified, I started teaching other artists. In parallel to my teaching activities, I have also been a speaker at international congresses on permanent makeup as well as been involved in industry events like PMU Fashion Argentina 2022 and WOLOP Argentina 2023. This summer, I got invited to speak at WOLOP Argentina 2024 to be held in Buenos Aires, Argentina from August 26 to 28, 2024. I am proud to be an Etalon Mix brand ambassador and to represent the company and its products.
What has been your greatest challenge to date and how did you overcome it?
That was definitely when I decided to go international with my business. I looked a lot at different countries, and through this process I realized the huge potential Latin America has for growth. I knew that in order to accomplish this goal I would have to be physically present in Latin America. This meant getting out of my comfort zone, moving to a new country, learning Spanish from scratch, and building relationships with new clients and students. It was not easy, but I stuck with it, and I’m very excited about the future here in Argentina.
How is the permanent makeup industry in Argentina today?
At the moment, the industry is in development in Argentina and Latin America. The quality of the Argentine industry cannot yet be compared to the Russian one. Certain techniques and materials widely used in Russia are still novelties in Argentina. I can bring the knowledge and expertise I have gained in Russia to contribute to the development of the industry, which is amazing.
What do you want to see happen in the industry in the next couple of years?
I think we should go for quality instead of quantity of permanent makeup procedures. This can be done by increasing the knowledge and responsibility of practitioners to our clients.
What do you think the beauty trends are going to be in the next few years?
The fact that the world of permanent makeup is following the trend of naturalness and health is a good sign. That said, it’s not a replacement for your everyday makeup, day and night, it’s not a tattoo that lasts forever. It’s about creating real-looking hair strokes and shadows that enhance your features. I see the industry going this way over the next few years.
What tips would you give to someone just getting started as a permanent makeup artist?
Permanent makeup is a very complicated process. It takes a lot of knowledge about anatomy, physics, chemistry, and pigmentology. I would say to any aspiring artist that a good quality education is a must, and I would encourage them to continue to build on their skills. Also, training should always be done on artificial skin, not on people, to avoid mistakes. Our art allows for no error. The longer you train, the more predictable results will be for clients.
Who do you look up to in the industry?
I’m happy to be part of the diverse team of experts in Etalon Mix. I have had the pleasure of working with so many great professionals. But I am an individual and like to decide my own goals for personal growth.
What are your hopes for the future?
Along with being an artist, I will also be launching my own line of special products for permanent makeup and tattoo artists.
When did you first realize that creating a beauty brand would be possible?
I always dreamt of having my own brand that manufactures specific products for permanent makeup and tattoo artists.” I need to manufacture in order to grow my business internationally. I’m working on some new products that will be released soon, with the ultimate goal of going international.
Thanks for your time in the interview. What is your availability for our readers now?
If you decide to visit the bustling city of Buenos Aires, you can hire me at SHLEGEL Salón de Belleza at Moreno 354, two blocks from the Casa Rosada, the presidential palace. You can also follow me on Instagram @stanismiron_pm to stay up to date with the latest trends.
