People’s mentality and focus have changed globally because of the economic hardships and shockwaves produced by COVID-19. In the music industry, survival to see another day is more of a blessing than a desire. The music industry is paralyzed due to the COVID-19, and the lack of live performances has lessened the artists’ main source of income.
The definition of American Hustle can be reflected in the music of Major Recording Artist Mikey Badass. As a testament to his commitment to become self-made, Mikey launched the MB Multimedia Group in 2018.
Mikey Badass maintains the “Jay Z” mindset of pursuing entrepreneurship in place of inflating streaming stats. Introducing ‘Slide On Em,’ he gained critical standing among hip-hop pundits and DJs of North America.
Effortless music, inspirational hood talks, and epic Hip-Hop bravado take this song to the next level. More than 200,000 streams have been accumulated by Slide On Em across Apple Music, Amazon Music, and Spotify.
Through extensive promotional videos, creative marketing techniques, and behind-the-scenes videos, MB Multimedia Group flooded social media with ‘Slide On Em.’ The song has been streamed on Digital Radio and is currently the top song on Digital Radio Tracker. ‘Slide On Em’ remained the top song for nine consecutive weeks worldwide.
Mikey realized his dream was turning into a reality while performing at sold-out intimate venues throughout Indiana. There are certain expectations of what it means to be a young father. It is the real American Dream for a father to leave behind a legacy for his son. He focuses on permanently marking his mark on the music business, understanding the risks vs. the rewards.
Mikey Badass is a Global Advocate of RADIOPUSHERS and RESULTSANDNOHYPE. RADIOPUSHERS is a growth-based music monetization agency for Millennials.
