Real estate marketing has come a long way. The digitization of property marketing has revolutionized how real estate agents and homeowners sell properties to customers. According to a survey conducted by the National Association of Realtors, over 79% of prospective buyers have stated that they are more likely to list with a real estate agent who promotes using videos.
Property managers are adapting to this new age of property marketing. As a result, more video production companies are opening up to meet the demand.
The next big name in real estate video production
Blink Plus was founded by business partners Matt Young and Kieran Courtney. They noticed a gap in the industry’s marketing and sought to create an easy-to-use video solution targeting real estate specifically. Young, who has over ten years of experience shooting videos for properties, wanted to evolve how marketing was performed in the industry.
He shared, “A high-quality video is an invaluable sales tool. When it comes to selling property, listings with videos can receive up to 403% more inquiries.”
Blink Plus is an app and web portal that allows real estate agents, resort managers, Airbnb owners, and other property managers to film their cinematic property videos using their smartphones. They just need to upload 10-15 clips of the property through the app, and the Blink Plus team will do the rest. Property managers will receive their fully edited, high-quality video within one business day.
Blink Plus is a much cheaper option than hiring a videographer. It also utilizes a credit-based system that allows real estate agents to save up on subsequent videos the more they get the video production company’s services.
Already making waves
Blink Plus has been growing rapidly since its inception in 2022 with over 100 clients across Queensland, and is reportedly capable of producing as many as 10,000 videos a month. Analysts are excited at the potential of this company, even hailing the company as “The Box Brownie of Video” and “A Game Changer for the Real Estate Industry.”
An early adopter of the service shares, “It’s hard to put into words how amazing the Blink Plus DIY video model is. From start to finish, the booking system, training, as well as speed & execution of work from the post-production edit team. This is a 6-star experience for real estate professionals that is second to none!”
The demand for video production in real estate has grown considerably in recent years. With its unique business model that caters to a niche market and the rise in demand, Blink Plus is head and shoulders above the competition and is poised to continue growing in the years to come.
