The Ritz Herald
Todd Dickerson

ClickFunnels Co-Founder and CPO Todd Dickerson on Creating the Sales Funnel of the Future

Published on April 29, 2022

Have you ever tried to sell something online without a plan or strategy? If so, then you know that it’s not only difficult, but also frustrating. Setting up a sales funnel is the best way to grow your business, whether you’re a startup or an established brand. It helps you convert leads into customers and decreases the amount of money and time you spend on marketing. By creating a series of steps that potential customers must go through in order to buy from you, you can make it easier for them to make a purchase. And by eliminating any roadblocks along the way, you can streamline the process and increase your sales.

ClickFunnels is one of today’s fastest growing and most successful funnel builders in the world. It was developed as an answer to the lack of ease and time commitment that entrepreneurs have to face when building their own funnels. Founders Todd Dickerson and his partner Russell Brunson were frustrated with this process, so they created ClickFunnels–an easy-to-use interface for entrepreneurs that can build funnels in minutes instead of months.

Todd Dickerson is co-founder and the brain behind the technology of ClickFunnels. The journey to becoming a successful entrepreneur, marketer and developer started when Todd was still in middle school. He grew up loving computers and realized early on that his true passion lay with software engineering and information systems. He took up computer science at the University of Georgia from 2002 to 2003. Later on, he transferred to Kennesaw State University where he studied software engineering, information systems and marketing. His extensive background in these fields helped him start ClickFunnels in 2014.

With his software and product development expertise, Dickerson has been an integral part in the success of ClickFunnels. He’s able to find ways for his customers, as entrepreneurs themselves, to succeed in their own business endeavors by creating value and developing products which meet all needs with ease. He is the rare exception that proves you can be both a great developer and expert marketer. Todd’s background working in the tech industry, combined with his instinctive understanding of entrepreneurs and business owners made Clickfunnels what it is today and we’re excited to see what the future holds.

Connect with Todd on Instagram to learn more about him and his work.

Newsdesk Editor