In a continent that is increasingly drawing global business attention, a new figure is emerging—one that breaks molds and redefines the role of youth in entrepreneurship. Alfonsina Eyang, an Equatoguinean entrepreneur, has become a source of inspiration: at just 22 years old, she is already consolidating herself as one of the continent’s most promising young leaders.
An early and determined rise
Alfonsina’s journey began at just 17 years old, when she decided to start her first business selling hair extensions. Not long after, she took a bold step into the cosmetics industry, building a brand that allowed her to gain experience and expand her entrepreneurial vision. Today, at only 22, she has taken that same growth mindset to a new level: founding her own real estate company, through which she diversifies and expands her horizons.
Family inspiration: her father’s legacy
Alfonsina proudly acknowledges that her greatest inspiration has always been her father, an important businessman whose career deeply influenced the way she sees entrepreneurship. From a young age, she observed how he made decisions, faced challenges, and built with discipline and vision. That close experience became a true school of life: by following in his footsteps, Alfonsina learned that perseverance, resilience, and strategy are the foundations of every successful business story.
Breaking away from the “permission mindset”
Despite having this positive influence, Alfonsina also knows what it means to grow up in environments where women are taught that they must “ask for permission” to move forward. For too long, cultural and business traditions limited women, assigning them supporting roles rather than leadership positions. Her journey sends a clear and powerful message: a woman can lead on her own, work independently, build from scratch, and succeed without seeking anyone’s approval.
Her story reflects a wider cultural shift across Africa, where young women are no longer willing to be minimized. Today, more and more women are taking the lead, creating their own paths, and proving that female entrepreneurship is not the exception—it is a driving force for transformation.
Alfonsina Eyang
Diversification as a growth engine
From hair extensions to cosmetics and now real estate, Alfonsina has turned diversification into her philosophy of growth. Her strategy is simple yet ambitious: expand horizons, create sustainable value, and generate local employment, showing that African talent is capable of competing in multiple sectors with creativity and resilience.
Social impact at the heart of her strategy
For Alfonsina, business success cannot be measured solely in numbers. Her vision puts social impact at the center: inspiring young people, opening doors for African women, and actively contributing to the development of Equatorial Guinea. To her, business is more than commerce—it is a platform to transform realities and leave a legacy that goes beyond economics.
Equatorial Guinea as the starting point
Even though her ambitions are global, Alfonsina remains firmly rooted in Equatorial Guinea. Each new venture is also a way of putting her country on the international business map. Her story embodies a powerful idea: that even from a small African nation, leaders and brands can emerge with the strength to compete at the highest level.
The face of a new generation
At only 22, Alfonsina Eyang embodies the energy of a generation that refuses to wait for the future—it builds it. Her path proves that leadership, innovation, and social responsibility can coexist in a single vision. What began as a personal story of hard work and entrepreneurship is now evolving into a broader movement: that of a young, entrepreneurial, and female Africa ready to lead its own destiny in the global economy.
