Positive Marketing USA, based out of Dallas TX, offers all sorts of grand format digital prints for the sporting, retail, and tradeshow exhibit market. Dye sublimation on fabrics and textiles, posters and banners, signs and graphics including corrugated plastic signs, foamboard signs, pvc signs, adhesive vinyl prints, and more.
We asked Greg Dekirmenjian, VP of Operations and Marketing, how the pandemic worked out for them. “It was really hard, I mean really hard. I was scrambling to find new ideas and avenues to generate some sort of cash flow. From printing floor graphics, custom printed sports jerseys, inventing a hand sanitizing stand.”
It was shortly after when it clicked, “home wall printed décor” added Greg. To add to that, helping artists sell their art on an e-commerce platform where customers can pick the art, pick the material and dekmark handles all the rest. That’s when dekmark was born. Selling canvas prints, metal prints and their innovative switch n snap frame, a fabric printing technology where they can interchange photos and art as often as they’d like.
As the title states, Positive does it again, Greg always thinks outside the box. He invented a product called the poma snap display stand to replace the retractable banner stand that we see everywhere in stores and at tradeshows. “I wanted a product where customers can swap banners themselves, so we made it magnetic, easy to change.”
From the poma snap banner stand to this innovative online printed art marketplace dekmark.com, Positive Marketing keeps striking again with innovative products and ideas. Let’s see what’s next. Be sure to check out positivemarketingusa.com and dekmark.com.
