Three-time NBA champion and two-time MVP Stephen Curry and his purpose-driven company, SC30 Inc., unveiled surprise merch during the NBA Finals Game 4 tunnel walk, which will be available exclusively to Curry’s 2974 Collection NFT holders. This initiative further offers collection holders with unique and one-of-a-kind experiences that connect them with Curry.
With the help of his 2974 Discord channel, this exclusive merch was inspired by some of Curry’s most prized possessions – his tattoos. Specifically, Curry’s wrist tattoos tell a story of his drive to be better in basketball and in life, which is reflected through the hoodie and hat artwork.
The 2974 Collection will take a snapshot on Monday, June 13th at 11:59 pm EST to lock in all holders at that time. These holders will have access to a gated merchandise store on FTX US’s NFT platform on June 15, closing ten days later on June 24.
Customers must hold their 2974 Collection NFTs in a FTX digital wallet and will be notified via personalized codes prior to the store opening. Holders from NY will be notified of specific instructions via the 2974 Collection NFT Discord channel. Additionally, collection holders who own multiple NFTs will receive merch discounts based on the number of NFT’s they hold. At the time the store opens, customers will be able to purchase the hoodie and hat combo equipped with unique packaging and a personalized note from Curry himself.
In December 2021, Curry dropped a surprise NFT collection to commemorate breaking the all-time NBA three-point record during the Golden State Warriors game against the New York Knicks. Curry’s NFT was released in a quantity of 2,974 in honor of the record-breaking number, with each NFT representing all of the three-pointers he made throughout his career and 100% of Curry’s profits going to Eat. Learn. Play., Stephen and Ayesha Curry’s Oakland-based non-profit that benefits community members throughout the Bay Area. The 2974 Collection NFT has since produced over $4.4 Million in trading volume on the FTX.US NFT platform, distributed over 100 NFT memorabilia giveaways, and is on the cusp of an IRL birthday celebration with holders this summer. This exclusive merch is yet another example of how Curry continues to surprise NFT holders with gifting moments beyond the Metaverse.
More information and access to the 2974 Collection NFT can be found at 2974sc.com and by following @2974collection on Twitter.
Stephen Curry teased the exclusive hoodie during his pre-game tunnel walk, available only for @2974Collection NFT holders allowing fans to connect outside the metaversehttps://t.co/BmgbnDi5Hg pic.twitter.com/C0ioh2NOCq
— Luxenburg Magazine (@LuxenburgMag) June 13, 2022
